Get Influencer License in Dubai

An Influencer License in Dubai is a mandatory permit issued by the National Media Council (NMC) for social media influencers engaging in paid promotions, advertising, or product placements. Known as the E-Media License, it ensures legal compliance, professionalism, and transparency, costing AED 15,000 annually, with renewal required to operate lawfully in the UAE.

The Influencer License in Dubai ensures legal compliance and professionalism for social media influencers. It regulates paid promotions, protecting influencers and brands from legal issues. The license enhances credibility, as clients prefer licensed influencers. It also supports transparency, requiring adherence to National Media Council (NMC) guidelines, fostering trust in the UAE’s digital marketing ecosystem.

The UAE Influencer License offers three distinct categories tailored to different influencer needs. These categories ensure compliance with National Media Council (NMC) regulations while supporting varied operational models in Dubai and the UAE.

Individual License

An individual license suits solo influencers seeking independence. This category requires a trade license, costing AED 15,000 annually, and allows full control over content and brand partnerships. Influencers must renew it yearly, ensuring legal promotion on platforms like Instagram or TikTok.

Collective License

A collective license fits groups of influencers forming a company. It requires company registration and a trade license, also AED 15,000 yearly. This cost-effective option splits expenses among members, ideal for collaborative content creators in Dubai, with shared accountability for compliance.

Agency License

An agency license applies to influencers under NMC-certified agencies. Here, the agency covers the license cost, simplifying compliance. Influencers trade some creative freedom for agency support, perfect for those prioritizing ease over autonomy in Dubai’s regulated influencer market.

The documents required for an Influencer License in UAE include five key items. These ensure compliance with National Media Council (NMC) standards for influencers in Dubai and beyond.

Valid Emirates ID

A valid Emirates ID proves residency. UAE residents submit this photocopy to verify their identity and legal status. Emirates ID is mandatory for all license categories.

Passport Copy

A passport copy confirms nationality. Applicants provide a clear photocopy, including visa pages for non-UAE nationals, to support their application with official identification.

Trade License Application

A trade license application initiates the process. The application form, obtained from the NMC, outlines influencer activities. Submit it with an AED 15,000 fee.

No-Objection Certificate (NOC)

A No-Objection Certificate (NOC) ensures employer approval. Employed influencers need this from their sponsor or company, confirming no conflict with existing roles.

Social Media Profiles

Social media profiles showcase influence. Applicants submit links to active accounts like Instagram or YouTube, demonstrating reach and content for NMC evaluation.

Follow the five key steps to get an influencer license in Dubai.

1. Determine your category. Choose individual, collective, or agency based on your needs.
2. Gather the required documents. Collect Emirates ID, passport, and NOC if employed.
3. Submit the application. Apply via the NMC portal with an AED 15,000 fee.
4. Await approval. NMC reviews applications within 2-4 weeks.
5. Receive your license. Download it digitally after approval for legal influencer work.

The Influencer License Dubai cost is around AED 15,000* annually. The license fee applies to all categories – individual, collective, or agency – under National Media Council (NMC) regulations. Renewal costs remain AED 15,000 yearly, ensuring legal compliance for paid promotions in Dubai.

*The cost may vary from the mentioned cost as it depends on various factors.